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What does "Abandoned Cart" mean in e-commerce?
04 Jul 2025 12.00 AM I 54 Views
What does "Abandoned Cart" mean in e-commerce?
This Article is for stores running on Solo plan or higher
In e-commerce, an Abandoned Cart occurs when a customer adds items to their shopping cart but leaves the website or app without completing the purchase. This can happen at any stage of the checkout process, even after entering payment or shipping details. Effectively addressing cart abandonment is essential to recovering lost sales and enhancing the overall customer experience.
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